Still paying for five tools that don't talk to each other? Percy Barr shows SMB owners how to fix that, starting at $1 CAD.
GROWTH PILLAR: AI & Automation
WHO THIS IS FOR: SMB owners / Solopreneurs / Corporate escapees / Leaders building systems
WHAT THEY'LL GAIN: A plain-language breakdown of how to consolidate a scattered tech stack into one platform — and why simpler systems create smarter growth.
Most small business owners don't have a growth problem. They have a chaos problem. Too many tools. Too many logins. Too many hours lost trying to make systems talk to each other that were never designed to.
Percy Barr has seen it from both sides. Thirty years in technology — including twenty-five years managing healthcare IT systems — and now co-founder of Canada Growth Network, where he helps business owners stop building alone and start building smart.
In this episode, Percy breaks down why entrepreneurs end up with a fragmented tech stack in the first place, how GoHighLevel inside CGN replaces five or more separate tools with one platform, and what that actually looks like in practice — from first contact to follow-up to invoicing.
Topics covered:
Percy's returning guest appearance builds on his Season 4 Episode 9 conversation — and goes deeper into the practical build.
Connect with Percy Barr:
LinkedIn
Book a call: GoHighLevel Discovery Call
Connect with Canada Growth Network:
Website · Instagram · YouTube · LinkedIn
— PARTNERS ON THIS EPISODE —
Canada Growth Network — Business community plus a full CRM platform stack for $47 CAD/month. Real tools. Real people. $1 first month.
Profit10™ — Take the free Profit Snapshot and find out what's really holding your business back. Ten questions. Real answers.
WebIndexer — Turn your website into a 24/7 sales assistant. See it live on knack4business.com.
Next Steps
Bernie (00:22)
Why does running your business feel harder than it should? If you're juggling too many tools, missing follow-ups, or feeling like your systems are running you instead of the other way around, that's exactly what our guest is unpacking in this episode. He will talk about hang on. He will talk about how to stop stacking disconnected apps and start building one smart, simple system.
It keeps your contacts, messages, forms, reminders, and funnels all in one place without breaking the bank. He'll also explain how to start this process for just $1 Canadian. What's included and why simplicity creates smarter growth? If you're ready to calm the chaos and grow with clarity, listen in and explore whether this smarter system is the right next move for your business. Our guest today is Percy Barr.
From Canada Growth Network.
He's the co founder based in Kingston, Ontario, a national community built to help business owners stop building alone. He understands that rising costs, economic pressures, and fast moving technology can leave even strong entrepreneurs feeling stretched thin That's why he helped create CGN as a practical, no fluff space where owners gain real training, trusted referrals, and meaningful support. Through the weekly Monday Power Hour sessions,
and an active international network, Percy connects entrepreneurs to the tools, relationships, and strategies they need to grow smarter, stronger together. He's also a key foundation builder behind the Canada Growth Network, Go High-level platform, specializing in AI integration and hands-on support so members can actually use the technology, not just pay for it.
He's also a returning guest to the Knack for Business podcast, where he was featured in season four, episode nine, continuing his mission to help businesses owners move forward with clarity and confidence. Percy, absolute pleasure having you back. Welcome, sir.
people start off in business, whether they're solopreneur, exiting corporate, or they're running a Mom Pa shop. How do they end up with so many different tools? Like, you know, like it's it's almost like going into the hardware store and I I have to fix a a hinge, so I need a screwdriver.
And then the next day, well, I'm gonna need a wrench because the the faucet needs a little tightening. And we get different tools, but that's not quite the same thing in the in the tech stack space. So why did we end up with so many different tools?
Percy (02:34)
Well, there's a there's a couple of reasons and and some of it seems to be on purpose. if you start following s so th let's let's go back to that whole initial hey, I need I want to start a business. So I am focused on my business idea and then I I start going online to try and look at see what I need. I need a well, gee, I I I'm gonna need a web page. So I'm gonna need a domain name and then I'm gonna need some web hosting. And
Gee, I'm gonna need a page builder so I can build my web page, right? So that'll be easy. And I really need to collect some client names. So I need some type of client management system so that I can I can collect that. And gee, I need I also need you know, I need to do some surveys. So maybe I'll I'll I'll get you know something like SurveyMonkey to do that, and and you know, I I've got
A Weber or MailChimp over here, and I've got you know, a Wix or something to build my web page, and I s I need something for all this to connect together. And so the it's not it's not the entrepreneur's fault that they've ended up with all these systems. It's that's the way the business that the online business has always been, is to create all these special tools and link them all together through what we call APIs and
all kinds of of dramatics to make it all happen. But the reality is is in today's world that doesn't need to happen. We can go to a single system and all that stuff just kind of folds in together. And it'll save you it'll save you a lot of time because these systems, let's say your page builder does an update and all of a sudden your CRM doesn't work with it. So now you broke that. Now you're spending a couple hours trying to fix that. Well
That's a couple hours you're not in front of a client actually making a sale. That's not that's a couple hours that you're not actually providing service to an existing client so you can get paid for that. It's a couple hours that you're not thinking about the marketing for next month or next year. It's it's all it's it's a time drain. But things have moved on, and now we have systems that will actually do that all together and that are growing. So so why would we continue to do what's crazy?
in a way. And and it also costs more money. Like if if you're going to if you're going to A Weber or Wix or or whatever, ClickFunnels. ClickFunnels is what, two grand a year? Wix is almost forty, fifty bucks a month. A Weber it depends on the number of clients you have. It adds the more clients you got, the more it's gonna cost you to send emails and to to
Keep that list generated. So all those costs just keep adding and adding up. Well, what if we could just bring that into one system and all the cost was covered by one small monthly fee? And that small monthly fee is less than you're paying for any one of those systems at all. I mean, that that seems logical to me. And if the system is probably is like so much better.
Than the individual systems that you had, if you brought them into one place, it's a win win win. You spend less time working with the tools, you spend less money actually paying for the tool, and because of that you have more money to spend the on the things that you actually started your business for. What a concept. And you saved a whole bunch of time by not having disperse systems all over the place that don't work together.
So you can actually go back and actually spend some of the times doing the maybe your hobbies, spending time with the family, whatever you whatever you're supposed to be doing, the reason you've started the business for the freedom that you got, you can get back to that.
Bernie (06:00)
You know, as you're talking about disparate systems and integration, like APIs, application interfaces. And that's not always a guarantee 'cause sometimes what one system does and the other one's gonna receive its might receive part and parcel. And I guess the eggs in the one basket is is a good thing in this instance, as opposed to having the eggs dispersed everywhere, right? 'Cause then it's it all ties in.
When you have that level of tie-in, let's say you're starting out and you're building up because it's a a series of layers you're adding to it. So you know, if you start up your website and then you're gonna go, I want to do a survey, right? And so you build in a survey to come into it. So you may not start off the survey, but you add on, much like you would have done initially. You now can tie it back to other other things that you've already built. It's it's already
criss crossing. It gives you that opportunity. Is that with the is that true? Like yeah, it also has community in there. It has surveys, you can do QR code building in there. is is that a lot easier just to have it just one box?
Percy (07:02)
Invoicing, estimates, storefronts, all that stuff is is in the in go high level. But the reality is you only need to use the tools you need to use. So if you're starting off with this, the whole idea is only use what you need. So if you need a web page, let's set a web page up. Let's set up a form so that we can actually collect some information and data for clients, and that's what we'll use.
And we don't have to go off and do the communities and lessons and and AI assistants and and phone switches and and all that other stuff. It can just sit there. And when you're ready for it, you open up the Komodo in a little bit and you start working away at it. But the the challenge when you s when all these tools are individual, they cost so much per month that you're thrown into this obligation
To actually learn all this stuff because you want to take full advantage of the tool because you you're paying a couple hundred dollars a month. So, you know, you you it forces the learning curve faster than you can. And what you end up doing is just end up spending more hours than you want working with technology and not with people. And and all of a sudden you're the entrepreneur that's up at two o'clock in the morning trying to get that email out because
You know, you were working on an API problem with your C R to your click funnels for four hours this afternoon instead of working on the emails that you're working on.
So that whole AI and and all those dis those systems that link together, I mean I did that for twenty five years in healthcare where you had you had different systems and you had to link them through and you had to work software. And I'll tell you, it is it's a full time job looking after that. So if you could make it s it's simpler, why wouldn't you?
Li life shouldn't life shouldn't be hard on purpose.
Bernie (08:41)
Unless of course it's a workout, right?
Percy (08:42)
Well, yeah, okay, you need more pain, more gain, right? But the reality is is most entrepreneurs are not looking for more pain. they're looking to get a job done. And you know, it it would be like, okay, well I need to go to this mechanic to get my wheels changed for the season, and I need to go to this mechanic to get a tune up, and I need to go to and by the way, once I get the tune up done, I've got to go to this guy because they don't do oil changes, so I have to go over here to do oil changes.
And and they don't they don't provide another filter a filter for my oil, so I have to go to another place to get that done. And after a while it just becomes to the point where, you know, that you throw up your hands and say, I can't do this any. And the technology has become so so
Technology has become so complicated that you have to be an IT person to to actually run the small business. Like, where's the fun in that?
Bernie (09:30)
Well, if you're in IT is lots of great fun, but if you that's not your if that's not your jam, then you're getting jammed.
Percy (09:37)
Yeah, right.
Bernie (09:38)
Centralizing.
Percy (09:39)
So a
guy is selling a a guy or a c a girl who's selling a coaching program or has an ebook to sell or a service like electricians or things like this, that's where their expertise is. It's not an API codes and hex codes and and and all this other stuff that, you know, it's where that's that's where I live, right? Heaven forbid you want to get in that world.
Bernie (09:59)
Centralizing messages. So the the platform provides a place where everything kind of it's almost like there's a kernel or an orbit. Things ro revolve around the orbit and the orbit is your contact. Is that is that an ideal setup then that everything can f from the one name you can now search outwards? Yeah or or clusters of people that are part of the same like you have four or five people working in the same company.
does it help cluster that and say, Listen, this is what's happening inside this is your big picture?
Percy (10:29)
Yeah, you can look at let's say you have a company called ACME Corporation, because hey, we're all at that age where we know who where ACME comes from. you got six people running at Acme Corporations and in various positions. You link them all to that one company so that you when you go to that company, you have all that information together. The the nice thing is that it it allows you to
Because you have it in one system, it allows you to keep notes on on conversations you have. It keeps your emails all in one place so that you know what actually went out to this client as far as emails and promotions, so you can refer back to that stuff. If you have a conversation with somebody, you can create all the internal notes and put them right against the contact so that's all together. And let's say that your business grows and you actually get a second you know, a VA or a helper or a a different partner.
They can go into the same CRM because it's you know, you can have a mi a num numerous people actually connecting into the same CRM and they get to see the same information you do. So there's not this, hey, did did you talk to Bob? Yeah. What did you tell him? I think I told him to go to do this product product. It's all right there.
Having grown up when when CRMs were spreadsheets and Word documents, this is just a godsend.
Bernie (11:42)
Yeah. So CRM customer relations management system, what's the real purpose then? Is it just congealing all that in one spot? Or is there is there even more to it? Is there other than I talked to Bob and I said you need a widget and in fact it should be a yellow widget and and my colleague Bob goes, Well yeah, yep.
Percy (12:02)
That's that's what we told you.
Bernie (12:04)
That's where you should go. but it's more than that, isn't it?
Percy (12:06)
Well it it is. you can a CRM should tell you what interactions you've had with the client and what what level of client they are they're at. For example, are they a cold cold prospect? Are they a warm lead? Are they somebody who's actually bought something for you?
And that's where Go High Level is really good because they work on things called opportunities. So I can set up a an opportunity that walks people through what the process is. So if I have a lead that comes in, I can move them into a lead opportunity. And then I can follow that person through till I either they buy or they drop off the list. Right? So none of that gets lost. It's not, where's the post-it note that I had for John? Because I know there was a John.
I forget his last name. I know there was a John here that you know, that I was supposed to contact. Where's my post it note? Well, with me it's my wife that's come along and cleaned up my desk and the post it notes are gone.
Bernie (12:59)
You're tidy. It sounds like my it sounds like in my toolkit in the garage.
Percy (13:03)
So I it's the whole idea of of how do you follow the client through the sales process? How do you get the client in and how do you make sure you don't get them lost? How do you keep them informed that you're still an ongoing concern? That you can provide value through your emails, you can provide value through through posts like Facebook and LinkedIn and Instagram. How do you keep that stuff all organized without having to go to
20 different software packages to make it all work. And then by the way, did I remember to to repost the Facebook ad that links that also is the same at the LinkedIn ad, so I can check to see whether you know the the yet the ad's working? Well that's all done inside the the CRM. So it just creates some consistency and one place. in the IT world, we have we have this concept where it's one throat to choke.
So when you have a project going on, what used to happen back in the the 80s and 90s is you would have a project. Super. But I had vendor A, vendor B, and vendor C that all had to get done things done, so the project went forward. But it vendor A said he couldn't move forward till vendor B s finished their work, but vendor B said he couldn't work go move forward till vendor A did a certain project. Vendor C was over there going, I don't know what's going on, and I can't help either of you.
And you're as a project manager or or someone who's a project lead, you're stuck and saying, How does this all make sense? Like how do I move forward? whereas within within Go High Level, you can see where all those pieces are.
Bernie (14:32)
Well it's it sounds like there's
dashboard then that kind of congeals so everything you have a a micro or at in the weeds level and then it goes up and does it help distill to give you a sense of you know the opportunities projected revenues does it tell you also by the way you have some slippage in an area or some you know or reminders I guess for lack of better words.
Percy (14:54)
So one of the things you f first should do is is look at what your n what are the important metrics to you? And you should put those up on your dashboard. How much how much sales have you made this month? How many leads have you followed through this month? How many how many appointments do you have scheduled? how much how what's your revenue compared to last month? How many emails did you send out? And what's the open rate? What's the c what's the bounce rate? What's the what's the
The click through rate. All that stuff is available on a dashboard that's all customizable to you and what's important to you. So I I come in every morning and I look at the dashboard and say, Hey, is this better than it was yesterday? How many how many new appointments do I have? Who are those appointments with? When are those appointments? And then I have calendars set up that I can look at and actually you know, go right to my
my meeting. most of our stuff is done through Zoom, right? Most of our contacts is done through Zoom. So we automatically have it set up. We have a calendar so that people can book into that calendar. And we also have a an internal calendar that we can actually book out from and so we can keep track of all the appointments. And it has all the information about that call. It has the the zoom link that I need to actually get on that call. It has who's actually going to be on the call, what's the purpose of the call, what
What other information is that I had them fill out on calendar, in the in the calendar when they when they they booked the call. It has all that there. And then I can keep internal notes from that call. And if we decide to actually go forward with the purchase, I can start the invoicing process right from that call.
So you it's all in one place.
Bernie (16:28)
We were chatting earlier and we were talking about like intake forms. If if you're if you're dealing with somebody and they start providing their documentation. So in other words, the client can start initiating this whole process. Excuse
Percy (16:42)
Hmm.
Bernie (16:42)
me. The a client can start initiating the whole process of onboarding the information to save you keystrokes. But also not just keystrokes but
Images. So if they have a a logo they need to share with you or a headshot, you know, if if that's so they or even you're helping them sell products or they're gonna s you know. So is that another value add feature that it's not just you know, here's a piece of text and if I've chatted with them?
was that it's it's more than just the text getting in embedded in there. A the clients loading their own profile, but also they can load in more information, they can load in images, a logo, a headshot, yeah, depending on the on the nature of the beast a bit.
And I guess is it's it's more than just the text. And so it's you you can garner more information. So Mike, I'll I'll finish off the question then. Other than using utilizing a form or a survey to capture lead connections that people want to give you and be compliant with all the privacy laws, whether they're in Europe, California or North America at large.
You gather a lot more information that people are want to share with you so you don't have to go back and forth in emails. So this tool has this this platform has a lot more pieces to it. yeah. Elaborate like w what else can you expect to do that, you know, the kind of the hidden gifts that are there?
Percy (18:02)
So one of the challenges with with other platforms is that when you actually get to reach out to a client to actually make an appointment, there's extra data that you need to for your product to make an appropriate plan as to how you're going to present it to the client. So you can set up a specialized form in Go High Level to actually collect that data and make it available during that conversation.
So if you need a headshot, if you need a bio, if you need you know s some of that other stuff that would be helpful, what products they sell, what kind of business they are, what what kind of volume they run, all that that kind of data you would collect during a initial conversation, you can do that through a form and so that that information is available to you. But you know, the the the sky's the limit.
as far as as what you can collect. So let's say you were let's say you were you were getting an appointment with with Mary. Mary and b because we've always used this name Mary Smith. because it it you know Mary has a small business that you can do some work for and you get a a client an appointment set up with her. Well that that
You set up a form that basically that information, do you have a website, do you have a LinkedIn profile, do you have a Facebook profile? Do you have what size of business you are, what business you're in, how much business actually comes for your website as opposed to your brick and mortar, how much is done through referrals, or whatever that the the information that you need, it pulls that back. If Mary has already booked an appointment, it's for a date and a time.
It's already sent her the LinkedIn information or the or the Zoom information you need to actually collect that meeting. It allows Mary that if if something comes up that she can actually reschedule that appointment. So that if you know, the kid gets the kids get sick or something, she can reschedule that appointment and it gives you some update as to how that was done. It also makes it so that it you send it a reminder a day before or
you know, 15 minutes before or an hour before, saying, hey Mary, we're look really looking forward to that conversation we're gonna have. And then after that meeting, it will also send you a send her a thank you follow up if you want it to. So that you have a a a flow and it's consistent. Every client gets treated the same way. So you have some some consistency in the way you provide service.
Bernie (20:23)
No, it just it just dawned on me that we we've been talking about you, the business owner, not you, but you know, the b the business owner and the clients. But that's not the only relationship a person has, right? There are well if you're renting your it'll be your landlord, or if you're ordering supplies, it could be the office supply company, or you're ordering directly from a manufacturer. So it even has a wider breadth then, right? You can
Does that all kind of come in and then gel and provide you more more information what's happening in your in your business then?
Percy (20:56)
Well, let's let's say that you're a a brick and mortar business that does repairs of some type. So A you have your landlord, you have your snowplow people, you have your maintenance people that look after the building that that the stuff that you don't do. That can all be in there and we can tag it differently than it we do a standard client. With our suppliers, we can have our suppliers in there and we can tag those. It's different so we can actually see what actually happened with an order that we sent out.
Right. So not only an order that came in from from from another company or another person, but we can also check an order that we've actually sent out to another client or you know someone we do business with. So there's a it's a it's a full business cycle, right? we can send out estimates, we can send out invoices, we can set out subscription services. So if you have a monthly charge that or a monthly
feature that you have, a membership site of some type or or what have you. We can do subscription base and we can do one time fees. So it's quite flexible. Regardless of what your business is, there's there's a way to make it work.
Bernie (22:02)
Mention something as you were d as you were describing that whole ecosystem. The word tags. What's the power of a tag? W what is a tag other than yeah other other than the game of tag you're it when you're a kid?
Percy (22:16)
Well, it has a lot to do with that because it actually labels that person or that c contact with a a tag. For example, maybe that maybe you have a tag that only has for CEOs. maybe you have a tag for people who have actually purchased from you in the past. Maybe you have a a presentation that you've done that that you want people to be present for and you could tag the people who've actually shown up for that presentation. So they get a sp they get a different a thank you letter.
or whatever based on their their performance. So it's a way of separating and dividing people up so that you know that you're sending out the appropriate data to them.
Bernie (22:52)
If someone reaches out to me through a social media platform and they say, Bernie, I want I want more of this information, or I want to buy that doggy in the window, so to speak. Does it does it allow for an integration from the social media? So I I I'm heavily reliant myself, heavily reliant on email. That said, I've had people text me, I've had people communicate through me through different social media platforms. Does it also congregate that and does it also then
tie tie into the CRM at the same time?
Percy (23:21)
So email and text are are where its strengths really are. But if you're into something of Facebook and l and LinkedIn, there are ways to actually make sure those those those that information gets back into to go high level. we'd have to w look at at what your your main force is there as far as information and and work towards how that would work. But it's all doable because we can you know
We don't wanna we don't wanna go outside the the system any more than we have to, but we can actually get third parties that actually will integrate with, say, LinkedIn and go high level and we'll pull the data between them so that you have it in one place.
Bernie (24:00)
I like that.
Percy (24:02)
So and
and you only have one complication of that tool. So it's not as as ordnerous as trying to run your everything through various applications.
Bernie (24:12)
Yeah, I like that 'cause I I remember b being in the corporate space when the IT department did an upgrade and and and rightly so. Not that it wasn't an erroneous update, but an antivirus when all of a sudden ever certain pieces were yeah, that's not working anymore 'cause it sees it as a as a as a virus. So having having a one box if if there's an issue, it's you find it, it's fixed, but it's fixed universally inside your box. You're not
Percy (24:38)
Yeah, it was always it was always a challenge when we did an upgrade to the antivirus in the healthcare industry because there's lots of there's lots of things that are are legitimate inside the healthcare industry that are considered porn or inappropriate behavior outside the healthcare industry. So you always had to to kind of keep working with tools to make them work. it's one of the reasons I like go high levels it's just it's done in a and done.
So you don't have to play with it and and tweak it like you would say one of those applications.
Bernie (25:10)
So in in the Canada Growth Network, there's a kind of a special package. Yeah. to to start up. And walk us, can you walk me through what that package would look like and what what happens afterwards? one of my greatest fears in in my life is I'm looking at some software and go, that looks fantastic on the outside. Shiny wheels, shiny, shiny car. You get inside the car and it's like, everything's not where I expect it to be. Or
I'm gonna have a learning curve of a of a maestro.
Percy (25:38)
Yeah. So let's say you've you haven't bought a car in in in a number of years and you you've you've kept a car going for a while and then you go out you it's time to buy that new car and you walk in in the lot and all of a sudden there's no there's no you you're looking where you where do I put the key? Well it's a push button now. Right? because it's it's got a proximity key, right? In other words you have to be within ten feet of the ki of the comp the car before it'll start.
That's a whole different change in technology, right?
In Canada Growth Network, we have a kind of a flow. We're s we're set up a little bit differently than than your typical Canada Growth or Can a Go High Level client agency. the typical agency wants to sell you the go high level, but they also want to sell you a monthly subscription fee for three hundred, four hundred. We've seen them as high as nine hundred dollars a month.
they provide supposedly a whole bunch of services for that. But what we find is that sure they provide a lot of services up front and it seems like a good price at the at the beginning. But after about six to eight months, your system's pretty stable and yet you're still paying that premium fee. And you know, we talked amongst the co founders, and it was one of the challenges that we we brought forward. so we chose a different method.
We decided to just do a flat fee of let's get you started for a dollar. And then based on the current fee, we do a monthly after that. But it's really a do-it for yourself fee. So we'll provide you with some guidance and and if you have a an issue, we'll gladly help you out with with it. If it's more than just a hey, a five minute or ten minute call to get something done, then we'll we'll actually do a a
statement of work for you and we'll we'll work it through that way. We also have a starter package that's that's a one time fee. we set up your domain, we set up your email, we set up your the we bring in your current list if you have a list, long as it's electronic. we'll actually import that into the the the the system. And then we'll do we'll sit down with you for about a half an hour to three quarters of an hour and we'll walk you through
what next steps are. And so you have an overview of the system. You have you have a basic system that now works and you can do things with. You can send email, you can you can receive email, you can s start setting up web pages. You can do all that stuff based on that. and then we we move forward with that. And then it's hey you know I'd like some help doing a campaign. Okay, well, you know, how many how many emails are you sending out what type of web page would
What kind landing page, you know, and then we work out a dollar and cent thing and and you know in advance what you're paying for. Right? But then it's a one-time. And we did a we did a a marketing campaign for a lady last month, and she told me at the first of this that she was actually gonna do this a number of times a year. So we spent the extra time and the extra effort.
make sure that there was only a few places that she had to go into the campaign to make it current so that she could actually run this a couple times a year and not have to come back to me or my team to actually do some modifications to her to her marketing campaign. We want we we really want you to be successful and in doing that we want to do it one and done and wherever possible
We want to do it so that you don't have a cost that occur in the future just for you to continue to use the tools. So when you're successful, we're successful and and that's the way it works.
Bernie (28:59)
I think there are two other added benefits, if I'm not mistaken. first off, all pricing is in Canadian dollars.
Percy (29:06)
Big big helpful, especially if you're in Europe and you and using the euro or you're in the United States using the American dollar. huge benefits there.
Bernie (29:15)
And I think the other a benefit is it's not just the platform, it's also the community with the platform. So they're the masterminds and so forth.
Percy (29:25)
Yep. We we have a one once a week standard unless it's a holiday in Canada. at Monday at one o'clock Eastern Standard Time, we have a one hour session where we talk about things that will help your business. Whether it's we had a lady talk about headshots, we had a a gentleman talk about LinkedIn, we had another gentleman talked about what's accessibility to your website.
things that I would never would have even even as a developer I would have never come across some insights with people who have visually impaired or or you know ADHD and can't and dyslexia things like that that we just n would have never thought of and we're able to put that into the the whole system and and work those things through. And if you have questions, you can come to that that session and and just
You know, put your hand up and say, Hey Percy, can you hold on for a few minutes and we'll we'll chat. we're also looking at at doing some some online training. So ha we'd have a a weekly or bi weekly meeting where you can just bring your go high level questions to it's no extra cost. You've already paid for the Canada Growth membership, which includes the Go High Level. so that's all included. And then we have
some masterminds that we do that are specific to things like marketing campaigns and you know what's your goals for the next year and how you can accomplish that. And what we're trying to do is we're trying to set up a community where people will start doing business back and forth and work as affiliates for each other. So and that's really worked well for Canada Growth Network. We have a a loyal team of of of clients who
are really happy with what we do and they refer us on a regular basis.
Bernie (31:00)
Love word of mouth advertising. It's it's always it's always a strong boon.
Percy (31:04)
The strong boom and the price is right.
Bernie (31:05)
Yeah, absolutely. The you mentioned something about affiliations. And if you have a CRM, can you attribute, in other words, if Mary gives Bob's name up as a good contact, can Mary build a a link in there to go hi to Chuck? Chuck, go see Bob.
Here's the link and have it have it track and then have a a compensation factor built in somehow.
Percy (31:29)
So there is an affiliate program with inside of Go High Level. so that you can set that up so that you and you decide what the terms are. maybe it's hey, you know, I've a I've a I have a two hundred dollar membership a a month and I'll pay you fifty percent of that for the next year. Or f or I'll I'll give you a hundred percent of it for the next two months.
whatever the the number is, we'd work out the the arrangements of how that how that gets done. And you it creates a link for each of the clients that want to actually partake in that program. And once they have clients who sign up with that link, it already associates that and separates that out so you don't have to you don't have to get special software to do an affiliate program. this is really helpful for a lot of businesses because they they depend on
other people's lists to actually bring people into their business. And so they how does the other person who's who owns that list get paid? Well it's through an affiliate agreement. And we can help people work th through that and what's what's logical and what's makes sense and what's good for your cash flow. Because it's not just hey, you know, we'll give you a hundred percent of what the the person sends us for the next three months.
Well, there's some costs associated with providing a service for that. What makes sense? So we have a lot of we've had a few clients who've come to us and said, Hey, I'm thinking of doing this, and we've looked at the the cash flow of that and it j it made sense for some of them and didn't make sense for others. So we were able to stop that the bleed before it happened. Always a good thing.
Bernie (32:57)
Two last questions then. from an affiliation perspective, then you can have tags on on the contact. Right. And compliance, privacy compliance. whether you're again back to European model, California model, which seems to be it's gonna be more global soon enough, I guess. how do you handle if someone says, Listen, take me off your list or I I I don't wanna I
You can email me, don't text me. Or you can text me or don't email email me. Can can you gate control this? Is it can and is it easy enough for the end user, the client in the field, or the person operating the platform to go, Okay, you know, they they have a chat, can you take me off a list? Yeah, sure, done. Or they
Percy (33:39)
Yeah, it's as simple as a checkbox. So if I get an if you have a client who wants to be who doesn't want to be emailed but, you know, will take a text, it separates those things out. So you can actually it's just a checkbox for either. If you have clients who don't want to ever hear from you again, there's there's total D and D. so do not disturb. so you can you can set that up. Maybe you still want those clients to be around because you want to be able to actually phone them.
And saying that there's no link on any system to stop a phone call. you know, that's that's that's fine. That's fine. You can set that up. It's totally customizable. we have one lady who who was doing a course and she had a complaint that from a number of people who didn't get the emails for the for the sign or for the actual event. Well, because they were actually
marked as D. So Go I Level has got the has got the smarts that it you can set it up so that it will it will take that D off, run the campaign, and then put the D back on. So you're still within the privacy rights. Wow.
Bernie (34:40)
That's flexibility.
Percy (34:41)
It's a lot of flexibility. by the way, you know this is a company that's
that's constantly upgrading the system so that it actually is is a better system than it was six months ago. you can also if you if you actually have phone calls, if you're one of those companies that actually still has phone calls coming in, you can set up a a V basically a an art an AI assistant to answer those calls and direct them to the correct people. If you have more than if you have a a a variety of people who are working with you, you can have it
Ask questions and then text you to say, you know, you know, Lloyd, Lloyd called and he's looking for for X. Right? You can you can do that all through the AI. Or maybe you just have it so it texts the person back and said, Hey, we're busy on the phone right now, but someone will be with you. We've already sent a text to whoever your service tech is, and they'll be back to you as soon as they can. That's all that's all doable. That's where it helps. It's not just an online business.
If you have a if you have a brick and mortar business, this system actually will will save you a ton of money. And if you're a if you're a plumber or electrician, people who call you, they don't want you they don't want you to they want to know now that you can help them. So the the ability to actually text the person back and say, Hey, I'm I'm just on another call, I'll be right back. I'll be right call call you right back. that's that can one call
a month can more than pay for this system like for the year. So I mean the the the payback's pretty quick. Let's say you had a pizza joint, right?
Bernie (36:08)
Yeah. Yeah.
Percy (36:08)
And so you set up a page that says hey you know we give away one pizza a a month or whatever the the deal is. People give you emails.
So that you can get on the one pizza month deal, right? First of all, you'd send out an email say I'd like to congratulate Mary Smith on on this this month's winner of the free pizza, and we really appreciate it. And here's you know But you can also send them out, hey, you it's Friday afternoon, we got a special on on all meat pizzas. You know, and do you want to order it now and when are you picking it up?
And you can pre-order all that stuff through through that. You could do that through Go High Level.
So it it the bit it's not dependent on, hey, you know, here's here's a tool and the only way you can use it is like this. it's a set of tools that you can flex you can work at and become flexible with and you can probably do what you want to do and be creative enough that if three or four pizza places in one city actually was using this software, they could all use it differently, all be successful and and not
Cookie cutter. A lot of these a lot of these softwares that that chiropractors and doctors use, they're cookie cutters of each other, and they have no flexibility to change how they operate their business because it doesn't give them the flexibility they need. Go high level does that.
Bernie (37:20)
So Percy, range and reach. What is the range for Canada Growth Network? Like where do you want to service? And how do folks reach you?
Percy (37:29)
Well, they can reach us through Canadagrowth Network dot com. there's a there's an offer on there for for our our introduction, one dollar for your first month, because we want to make sure that you actually want to do this. So let's get you let's get you working with the system and let's let's see where where it ends up and let's have a conversation about how it can actually be molded to fit your business. I'm sorry, what was the second thing?
Bernie (37:53)
reach is
Percy (37:55)
International. we have lots of clients in the United States. We have clients in South America, we have clients in Europe, and we also have Canadian clients. We set this up as a Canadian idea and therefore that's why the pricing is in Canadian dollars. And because we're all Canadians, the owners are Canadians, we that's where we set it up. But Canada is just a part of our name. most of our stuff is international.
And a lot of businesses that we practices that we use here in Canada and are familiar with are the same practices that have to be used internationally. And when they are different, Go High Level actually has the flexibility to make them.
Bernie (38:30)
Yeah, the one thing I also realized that you can also book time and there is a calendar booking option. So if you're not in in t in dire distress, you want to book something downstream, you can also have that flexibility too then, right?
Percy (38:44)
Yes, and you can you can book it in the person's time zone or you can book it in your time zone. So it's an international business pro platform.
Bernie (38:52)
Is is a subset question and it's more to focus on if they want to book time with you. So is there
Percy (38:57)
If
they want to book time if they want to book time with me, there's some links on there to on the on the homepage to to actually do that. And and my my schedule's there available. And if you want if there's if there's something that you have to really get to me, you can get it through the contact page. And I usually pick that stuff up every couple hours and then I can send you a link that we can have a a conversation in the next twenty minutes or so.
Bernie (39:21)
First, I want to say thank you so much for being a guest today. And you the knock for business listeners, if you're a solopreneur or a business person, you're going, hang on, wait a minute. I got four or five different parts that don't actually fit well together. And you wanna ha from a tech stock perspective, reach out to Percy. He's watched too many owners actually spend way too much time trying to fix and integrate things yeah, no, that's not what they do.
They do what they do well, but by themselves and not not together in a unified force because that's that's kind of the key. And to reach us, at website called knack4business.com, and we have a chat bot called Web Indexer that's sitting on there, and it can help you search out other podcasts that we've done.